Are you the publisher? Claim or contact us about this channel


Embed this content in your HTML

Search

Report adult content:

click to rate:

Account: (login)

More Channels


Channel Catalog


Channel Description:

Last 20 posts indexed in the Legal Marketing category on Justia BlawgSearch.com

older | 1 | .... | 1040 | 1041 | (Page 1042) | 1043 | 1044 | .... | 1074 | newer

    0 0

    Mentor or Tormentor? Who taught you how to lead a team? In my one and only Corporate America job, I had a boss with a mercenary management style. He had his eye on climbing the corporate ladder ... by standing...

    0 0

    Only 18% of adult Americans trust lawyers. Ouch! The best way to overcome this is to tackle it head on. Authenticity is the only path to trust. You can't fake it or copy someone else. Contact us about customizing your...

    0 0

    We just keep blowing through barriers! Ladies -- I just got the news that the Empowerment Retreat has been certified by the Colorado Bar Association for continuing legal education! The entire retreat is accredited, including our day of equine-assisted leadership...

    0 0
  • 08/17/18--10:49: The art of scaring clients
  • I  heard an ad for a tax remediation firm. It did a lot of things right, including telling business owners the bad things the IRS can do to you if you don’t pay. It was a long list of scary things, and very aggressive. They can do this, they can do that, they can even take your business. What, they don’t pull down your pants and spank your tushy? Anyway, you’ve heard me prattle on about the importance of scaring prospective clients. You know that “fear of loss” is more powerful than “desire for gain.” And you know that you are doing clients a favor if, by putting the fear of God in them, you get them to (finally) take action that is in their best interests. You scare them to get their attention. You scare them to get them to take your message seriously. You scare them to get them to call or fill out a form or download your report. But sometimes, you can scare them so much they don’t do any of those things. They shut down and…

    0 0

    “Any time where you are not having fun and you’re not practice law, you’re being underpaid and you’re cheating yourself,” declared Cynthia Sharp, Esq., in the on-demand webinar 7 Time Management Tools for Legal Professionals for Thomson Reuters Firm Central. Sharp goes on to explain that legal technology based in the cloud (which is basically just another word for the internet) can eliminate mundane, repetitive tasks or at least significantly reduce the time they take. She said she wishes she had it when she started practicing law in the early 1980s. “Back in the early days of my practice, we cobbled together practice management tools, we didn’t have a cloud back then,” she said. “If we did, I would have been much more effective from the get-go.” Nevertheless, Sharp built a successful niche law practice that served thousands of clients for almost 30 years. At the pinnacle of her career, she sold her interest and…

    0 0

    While the calendar year might not turn for another four months, the new “bar year” is here. Of course, for some of us, the New Year is now—with Rosh Hashanah falling days after my upcoming ALI webcast. It is a time of reflection and planning, and also atonement for the one or two sins that I may have somehow committed in the past year. This is a good time for evaluating your current business development efforts and determining which you’d like to continue or change in the coming year. Regardless of personal philosophy, your network is the centerpiece of business development. Many firms will now be asking you to figure out your BD plan for 2019, including budget requests. This is also one of the primary times of the year when lawyers put a little more effort into “non-billable” activity and involvement. I always say that the key periods are post-Labor Day until Thanksgiving; and again from post-New Year’s Day (the January 1st edition)…

    0 0
  • 08/17/18--12:12: Calls to Action: A Checklist
  • Interested in creating the perfect call to action on your website? Check out our download for tips on creating one, where to place it on your webpage, and for some inspiration before you create your own. The post Calls to Action: A Checklist appeared first on Lawyerist.com.

    0 0

    Many lawyers shudder at the prospect of building a big social media presence. They are convinced their brand will devolve into memes and cat videos if they sign up for social media. But the potential benefits of using social media are too great to ignore. Almost everyone can now be reached through a social media [...]

    0 0

    Networking is about establishing mutually beneficial relationships, not a contest to see how many business cards you can collect. And to secure those mutually beneficial relationships, you need to be strategic about the people you meet. Not everyone who crosses your path will necessarily qualify for that role. Here are some networking tips: Join the right groups: Don’t focus on legal groups or groups where a lot of attorneys gather (unless you get a lot of your business from other attorneys). You need to go where the decision makers meet, not the gatekeepers. Join elite groups: Groups that cost several hundred dollars a year are better than cheap groups; groups that require a member to sponsor you are even better. Remember your primary purpose: Remember your primary purpose in going to networking events is NOT to get new clients. Your primary purpose is to build a relationship with potential referral sources and to offer yourself as a referral source to…

    0 0

    On this episode of The Geek In Review, Tom O’Connor, Independent Litigation Technology Consultant, talks to us about his recent blog post, What in the Wide World of Sports is Going on at ILTA? In addition to ILTA’s woes, Tom covers other issues regarding member associations, and how new entries into the legal vendor market are changing the vendor-customer relationship… and not for the better. Greg discusses his role as the “World’s Okayist Dad” and his inability to find his rental car’s gas door release switch while in New Jersey. Marlene is on a trip to Texas, so the podcasting duo actually get to sit in the same room and record this episode. Marlene also has a speaking engagement coming up at the Ark Group’s 14th annual Knowledge Management in the Legal Profession, entitled “Game On! Using ‘Gamification’ to Engage Your KM Users.” Remember to subscribe to The Geek In Review on your favorite podcasting…

    0 0

    This is one of several lawsuits brought by disseminators of anti-social content (in this case, white supremacist content) seeking to prevent social media providers from cutting them off. In June, the lower court surprisingly rejected Twitter’s dismissal motion for the unfair competition claim. I didn’t blog that ruling because it clearly wasn’t the final word (plus, it was just a hearing transcript). Twitter sought a writ of mandate from the appeals court–an extraordinary request which courts are reluctant to grant. In another surprise twist, yesterday the appeals court granted Twitter’s request (without even inviting the plaintiff’s response) and told the lower court to dismiss the case unless it can better justify its ruling. I doubt the lower court can convince the appellate court to reverse this opinion, so this appellate ruling almost likely force a plaintiff appeal. The court correctly treats this as an easy Section 230 case. Consistent…

    0 0

    The parties compete in the wine rack/wine cellar business. The defendant bought the plaintiff’s trademarks for keyword ads. The plaintiff alleges this creates initial interest confusion. The 10th Circuit’s Lens.com ruling governs this case. The court says that case makes this an easy defense win: A consumer using the search term Vino Grotto is unlikely to be confused by the appearance of an advertisement for Defendants. As is demonstrated by Exhibit Q to the Motion, a consumer will be able to easily distinguish between the advertisement placed by Defendants and Plaintiff’s actual website. The advertisement is clearly marked as an ad, while Plaintiff’s website is identified directly below the advertisement. Thus, while certain likelihood of confusion factors would appear to support Plaintiff’s argument, its claim suffers from the same deficiencies identified by the court in 1-800 Contacts The court also notes that the plaintiff didn’t show any…

    0 0

    Newsweek – Drone Awards 2018 Photographer of the Year Winners: Amazing Aerial Photos – “From revealing hidden patterns in the landscape to showing how tiny and fragile the human figure really is, these are the most beautiful drone photos of the year.”

    0 0

    Open standards for government – Information about the open standards chosen for use in government technology. “The UK government selects open standards for use in government technology. The aim is to apply these consistently across government bodies, making our services more integrated and better for users. These profiles include the open standards chosen by peer review and public comment through the Open Standards for government process. The Open Standards Board endorsed the first set of open standards for government technology in September 2013. Date-times and time-stamps Open contracting data International development data Publishing vacancies Multi agency incident transfer Exchange of location point Country codes Language tags Cross platform character encoding profile Persistent resolvable identifiers Sharing or collaborating with government documents Viewing government documents Exchange of contact information Exchange of calendar events

    0 0

    EPIC Comments on Second Annual Privacy Shield Review – “EPIC provided comments to the European Commission to inform the second annual review of the EU-U.S. Privacy Shield, a framework that permits the processing of the personal data of Europeans in the United States. EPIC detailed the latest privacy developments in the U.S., including the extension of Fourth Amendment protection to cell phone location data in Carpenter v. United States, passage of the CLOUD Act, the FTC’s failure to enforce its legal judgment against Facebook, the vacancies at the PCLOB, the absence of a Privacy Shield Ombudsman at the Commerce Department, and the nomination of Judge Brett Kavanaugh to the Supreme Court. The Commission approved Privacy Shield last year, but sought additional steps by the United States. The European Parliament has called for suspension of the pact if the U.S. does not fully comply by September 1st. The…

    0 0

    “WASHINGTON – The U.S. Department of Housing and Urban Development (HUD) announced today a formal complaint against Facebook for violating the Fair Housing Act by allowing landlords and home sellers to use its advertising platform to engage in housing discrimination. HUD claims Facebook enables advertisers to control which users receive housing-related ads based upon the recipient’s race, color, religion, sex, familial status, national origin, disability, and/or zip code. Facebook then invites advertisers to express unlawful preferences by offering discriminatory options, allowing them to effectively limit housing options for these protected classes under the guise of ‘targeted advertising.’ Read HUD’s complaint against Facebook. “The Fair Housing Act prohibits housing discrimination including those who might limit or deny housing options with a click of a mouse,” said Anna María Farías, HUD’s Assistant…

    0 0

    “Throughout history, culture has often been targeted during times of conflict.  Monuments, architecture, libraries and works of art have been subject to systematic damage and destruction in an attempt to erase knowledge and artistic achievements.  As this installation attests, recent conflicts in Iraq and Mali offer devastating examples. History presents many others: from the Imperial Library of Constantinople (1204), to China’s Old Summer Palace (1800-60), Warsaw’s Old Town (1939), the National Library Sarajevo (1992), to the ancient city of Palmyra (2015). https://www.agakhanmuseum.org/exhibitions/168-01-A-Library-Rising-from-the-Ashes-Wafaa-Bilal Paradoxically, what makes cultural heritage so vulnerable to attack is its inherent power. It holds collective memory and shapes identity, reminding us of who we are and why we are here. Efforts to protect and rebuild this heritage are acts of resistance. They are also acts of hope, striving to heal…

    0 0

    “Following a report that Google tracks user location even when users opt-out, EPIC wrote to the FTC that Google violated the 2011 consent order. EPIC said “Google’s subsequent changes to its policy, after it has already obtained location data on Internet users, fails to comply with the 2011 order.” EPIC also told the FTC that “The Commission’s inactions have made the Internet less safe and less secure for users and consumers.” The 2011 settlement with Google followed a detailed complaint brought by EPIC and a coalition of consumer organizations. The groups charged that Google had engaged in unfair and deceptive trade practices when it changed the privacy settings of Gmail users and opted them into Google Buzz. The FTC agreed with the consumer groups, Google entered into a settlement and Buzz was shuttered. FTC chairman John Liebowitz said at the time, “When companies make privacy pledges,…

    0 0

    The Chicago Reader: “An expansive new version of the Citizens Police Data Project has been unveiled by south-side journalism production company the Invisible Institute. The database, created by independent journalist Jamie Kalven, was already the largest public repository of Chicago police misconduct records. Now it’s quadrupled in size to include more than 240,000 misconduct complaints made against more than 22,000 CPD officers going back to the late 1960s. The database has also been enhanced by the addition of Chicago Police Department use-of-force reports and officer commendation records. Researchers at the institute are rolling out the new version of the database together with their own analysis of the data. They found that about one-fifth of the officers employed by CPD for a year or more between 2000 and 2016 had ten or more complaints against them, ranging from minor operational violations such as not wearing a seat belt while driving…

    0 0

    This is a two-part series that explores the rise of Privacy by Design (PbD) from the basic framework, to its inclusion in the GDPR, to its application in business practices and infrastructure especially in the wake of Artificial Intelligence. Forbes – “We had the pleasure of sitting down with Ann Cavoukian, former 3-Term Privacy Commissioner of Ontario, and currently Distinguished Expert-in-Residence, leading the Privacy by Design Centre of Excellence at Ryerson University in Toronto, Canada to discuss this massive shift that will upend current business practices. This article includes contributions from Scott Bennet, a colleague researching privacy and GDPR implications on emerging technology and current business practices. I call myself an anti-marketer, especially these days. My background has predominantly come from database marketing and the contextualization of data to make more informed decisions to effectively sell people more stuff.  The data that I…

older | 1 | .... | 1040 | 1041 | (Page 1042) | 1043 | 1044 | .... | 1074 | newer