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A New Lawyer’s Guide to Teaching a CLE (Part 2 of 2)

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Last week I talked about the benefits of teaching a CLE as a newer attorney (and how to land a CLE gig). This week, I turn to the nuts and bolts—how to put together a CLE presentation. As a first step, you’re going to want to pick a topic that won’t make more established attorneys think [...]Join the Lawyerist LAB! A New Lawyer’s Guide to Teaching a CLE (Part 2 of 2) is a post from Lawyerist.com

Multiple Websites & Blogs

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I recently came across an attorney listserv thread discussing the use of multiple websites. This topic also came up at Avvo’s Lawyernomics Conference. So, I thought I’d offer some input on deciding whether to use multiple websites, and if so, how. Why Multiple Websites? Why would anyone want to have multiple websites? Isn’t one site [...]Join the Lawyerist LAB! Multiple Websites & Blogs is a post from Lawyerist.com

How Marketers Are Using Social Media to Grow Their Businesses

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The 5th annual 2013 Social Media Marketing Industry Report is now out from Social Media Examiner, delving into the data that shows how marketers are using social media to grow their businesses today and how they plan to use it in the future. Over the next few days, we’ll be doing a deep-dive into this report and plucking out the more interesting and relevant bits for law firm marketers to benchmark their own efforts against. One thing attorneys are concerned about is the time commitment for social media marketing. The report found that the time marketers are spending on social media has increased over the past year, with 62% of marketers spending six or more hours per week on social media marketing: Tomorrow we’ll post about how time spent on social media marketing translates into measurable results. ++++++++++++++++++++++++++++++++++++++++++++++++++++++ Free Report: 4 Myths That Keep Attorneys From Building A Referral-Based Practice Referrals are the lifeblood of many law practices, and building a good referral program takes a proven process.  Stephen Fairley unveils the 4 Myths That Keep Attorneys from Building a Referral-Based Practice in his new free report.  Read and discover: How to determine the best source for your referrals How to explain your ideal target market to a referral source How to get referrals from other attorneys Whether online directories are a good referral source How to network effectively And much, much more! Click now for your free report on 4 Myths That Keep Attorneys from Building a Referral-Based Practice.   Tweet

The LAB, Now With Practice-Area Subforums

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Our forum, the Lawyerist LAB, is a great place to get (and give) advice on law practice management, marketing, and more from other lawyers. Now, we’ve made it easy to talk about your practice area, too. Here are the practice areas we’re starting with: Business Law Consumer Law & Bankruptcy Criminal Law Estate Planning Family [...]Join the Lawyerist LAB! The LAB, Now With Practice-Area Subforums is a post from Lawyerist.com

Yep, size does matter

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We used to say, “you can judge the success of a man by the size of his Rolodex.” Of course today we would say, “you can judge the success of a person by the size of his or her list”. It’s true. The more people you know, the more conduits you have to clients, referrals, [...]Yep, size does matter

Rotary Club Learns About Social Media Do's and Don'ts

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Last Friday I had the privilege of being invited to speak to the Lenexa KS Rotary Club about the importance of utilizing Social Media in business. The Rotary Club consists primarily of small business owners, entrepreneurs and local politicians. I...

Are Lads mags causing Sexual Harassment and breaching the Equality Act 2010?

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Employment Solicitor Samantha Mangwana discusses the issue of how shops selling lads magazines could be sued for sexual harassment by their own staff and customers on Sky News. Supermarkets and convenience stores across the country stock lads magazines which generically feature scantily clad women on the cover – often in sexually suggestive poses. These magazines although on the top shelf are often seen by shop customers and handled by shop staff whilst…

How to Develop Your Law Firm Brand

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Congratulations! Your law firm has a brand. In fact, maybe several. You may have no control over it, but when people hear your name and recognize it, they think ... something. So the first question is whether you want to control your law firm brand, or allow your competitors and random market forces to define you. The former seems preferable. ... READ MORE

How would I use LinkedIn?

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A lawyer recently asked me how I would use LinkedIn if I was still practicing law. If you are a regular reader, you know that I contend the principles of client development have not changed. As you will see: You have to be visible, meaning people need to know who you are You have to... Continue Reading

HP ZR2330w Monitor Review

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The HP ZR2330w monitor is a solid, good-quality monitor at a reasonable price. Its built-in color profile is rich and vibrant, and it tackles contrast well, which is where most low-end monitors fall down. The HP ZR2330w is a very good 23″ monitor for a very attractive price. Last December, I reviewed the aging but [...]HP ZR2330w Monitor Review is a post from Lawyerist.com. The original content in this feed is © 2013 Lawyerist Media, LLC. This feed is provided for private use only and may not be re-published.

How to Sit Properly (and Avoid Killing Yourself)

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It’s been said before: sitting all day is killing us. Don’t believe me? Check out this infographic. In his post on the subject, Andy suggests walking meetings reminiscent of Aaron Sorkin’s The West Wing. That may do the trick for one-on-one meetings, but that’s about it. What about the rest of your day in the [...]How to Sit Properly (and Avoid Killing Yourself) is a post from Lawyerist.com. The original content in this feed is © 2013 Lawyerist Media, LLC. This feed is provided for private use only and may not be re-published.

Locate where anyone works in the UK

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All that is required for us to undertake an employers’ search is a full name and current residential address. If you do not have a current address for your subject please use the combined address and employment trace report. The more information provided when requesting a search, the greater the likelihood of success.…

Your 10,000 Hour Dilemma

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What do you think would happen if I woke up tomorrow and decided to try my hand at practicing law? There are lots of books and courses out there that teach you how to write your own will and modify business contracts.  I saw an ad on the internet that said: “For just $99 we will give you the letters to get any negative information removed from your credit report.” I see these people on Law and Order represent themselves all the time.  They seem to do pretty well considering they committed the crime and were brought to trial in less than an hour.  I have to be at least that good considering I have months (and even years) to figure out my situation. Even that guy on television said I could renegotiate my mortgage contract with the bank myself.  I always get great deals when I haggle at hotels and jewelry stores.  How much different can a mortgage be? Right? Of course I’m being sarcastic. As a lawyer you are a professional with years of experience, school and training.  You regularly attend courses that help you keep up with changes in the law and changes in court procedure.  You review thousands of pages of case law every year to understand new precedent, rulings and jurisdictional issues you may face. Anyone attempting to represent himself would be foolish to think he had the same advantage as hiring you. That’s why, even for things as seemingly minor as traffic tickets, I recommend people hire a good lawyer with experience in the specific area of law they face. In his book, Outliers: The Story of Success, author Malcom Gladwell presents research that identifies the major success factor for experts as spending 10,000 hours focused on achieving perfection in a narrowly defined area. That’s why, as a lawyer, after 6 or 7 years you are entering your prime. That’s also why I’m puzzled when I see lawyers read a blog post and think they know everything there is to know about marketing. Right now some lawyer is signing a contract for radio airtime or signing a web contract or approving a ridiculous ad for the side of a bus, thinking he made a great decision. Why?  Because they lose all sense of expertise or rationality when thinking about the business aspects of running their law firm. Lawyer marketing is a discipline just like practicing law.  Until you practice this discipline for 10,000 hours you should not expect to perform like those who have dedicated their careers to this profession. To master marketing, a lawyer must blend academic ideals with business reality while performing like a psychologist.  Once he has that under his belt, the lawyer marketing expert should then gain in-depth knowledge of the tactical aspects of marketing like:How to get an article published How to land a speaking engagement Which networking events to attend And how to make the most of any of these opportunities (and hundreds of others) Oh and then there are those pesky advertising rules for lawyers.  Each state is different.  And they change, often. You need to spend time keeping up with the rules that will affect you. But who has time for that?  Can you afford to invest 6 or 7 years becoming a lawyer marketing expert? Of course not. That’s why you take shortcuts. You read a couple of things here and there and you plunk down some cash and hope for the best.  Kind of like your last trip to Vegas… There’s a better way. Stick with me and the information I post each day at The Rainmaker Lawyer Website.  You can search by category for the info you need, as you need it, or you can subscribe to receive regular updates. If you are in Florida, you can join me for a special lunch I am hosting on June 26, 2013 from 11AM – 2PM. The meeting is limited to attendees from just 10 law firms and I have two spots left.  The investment is $150 and includes lunch at a luxury steakhouse. I’ll be covering the most up-to-date information I have on law firm strategy, marketing and practice management.  I have two great guest speakers (lawyers who are actually implementing the things I write to you about) and I’m going to give you an action guide, CD and DVD to take with you. Lunch alone is worth $60.  If you get just one new client as a result of attending this event, you will receive a phenomenal return on your investment. We even have people flying in from other parts of the United States to spend three hours with us.  That’s how good this deal is. But it’s not right for everyone.  I’ve already turned away a few lawyers who were looking for information on to cutting corners and gaming Google.  I also denied access to a guy who was whining about spending $150 on improving his business skills.  Imagine his reaction when I told him my fees for one-on-one consulting started at $30,000! Ultimately, this opportunity to have lunch with me and some other experts may not be right for you. But to find out if it is, call me right now:  888.444.5150.  If you get my voicemail, it’s because I’m discussing this opportunity with someone else.  Leave a message and I’ll call you back. If you are interested in seeing the kind of quality people I hang around with, follow the link below to listen to an interview with Ori Brafman, Author of Sway: The Irresistible Pull of Irrational behavior. How to Make Better Decisions Ori helps us understand how the human mind works and he helps us make better decisions. Listen to the interview:  How to Make Better Decisions But first make the BEST decision and call me to see if the June 26 lunch is for you. 888.444.5150 Continue Reading...

The benefits of delegation

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This post was adapted from the new Third Edition of the Legal Project Management Quick Reference Guide. It was written by Jim Hassett and Gary Richards. For senior lawyers, the potential advantages of delegation are obvious, including: Deliver high quality...

Helping Clients Achieve Their Goals

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As estate planning attorneys, our goal is to help clients achieve theirs. Last week, I spent two days at the Carter Center, where we on its Planned Giving Advisory Council explored several issues relating to estate planning and planned giving. During our conversations and presentations, it became clear that clients often do not express their [...]

Operation scheduled for the end of the week? you might want to see if you can reschedule

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Our Clinical Negligence Solicitor James Bell featured on Sky News today regarding the widely reported news that patients who are operated on at the end of the week are at a greater risk of dying. The study, which is published by the British Medical Journal, found that the risk of death within 30 days of a planned operation increased every day of the week after Monday, meaning the later in the week your operation is, the higher your risk of dying. Click here…

Dan and Jane: Ep. 1 - Stupid BigLaw

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Hello! And welcome to the inaugural post of our brand new "Dan and Jane" series here on 3 Geeks. At a conference recently, a fan mentioned that she missed our old Elephant posts.  We loved getting outside opinions and ideas, but frankly it was a lot of administrative work and we're not really administrative people.  Well... actually, we are administrative people, but only in our day jobs.  We don't want to do it in our free time too.  We'd rather spend our time writing our opinions than cobbling together a whole bunch of different opinions.  So, we've decided to split the difference with our Dan and Jane posts. These will be the written equivalent of the Ultimate Fighting Championship in the style of Dan Aykroyd and Jane Curtain's Saturday Night Live Point/Counter-point sketches.  (Oh, c'mon children. Google it.) We will hit beneath the belt and above the intellect. We will have Dan and Jane tackle big controversial topics that you or we, probably wouldn't write about under our own names.  We have a couple of examples lined up in the next few days, but ultimately, we want you to submit topics and arguments for Dan and Jane to discuss.  Don't worry about being funny or insulting, we will take care of that.  Send us your tired and poor arguments, your huddled whiny complaints yearning to be published.  We'll sufficiently tart them up and put them in Dan and Jane's voice.  And if you want it, we'll even give you full credit. For those of you not wanting to fully enter the Dan and Jane fray - feel free to voice your opinion on whether Dan or Jane wins the day, or if you think they are both completely off point. Leave a comment, or just vote in the box to the right. Episode One finds Dan and Jane arguing about whether change is possible in BigLaw... ***************************** Image [CC] - KiliDAN: Listening to everyone harp about how stupid BigLaw is, or even how stupid lawyers are in general, has got me thinking lately. First - I grow tired of hearing about it. Second - we (as an industry) are not that stupid. The industry may be risk-adverse, or even at times fully risk avoiding. However, stupid is not usually on the list. Things HAVE Changed and I have proof. JANE: Well, Dan, it's about time that you've finally started thinking, but I'm wondering what kind of mushrooms you had on that hemp burger at lunch? Nothing has changed and to my eyes, yes, we ARE that stupid. Richard Susskind has been telling us for fifteen years that the legal world was changing and warning that we had to adapt, but still many firms are following the path so deftly blazed by Dewey and Howrey.  Whatever "change" you're about to pull out of your butt wouldn't buy you a cup of coffee. DAN: Too bad we're not checking yours for change, Jane, I could probably buy a Buick.  Lawyers are adapting.  Admittedly, not in big ways yet. However, they are absolutely changing the way they deliver their services. Some of these changes are due to direct client demands (ala no first year associates). Others are being embraced much more directly, in response to market demands. It’s good ole market forces in action. JANE: Lawyers couldn't find a market if they wanted to buy tomatoes. The only forces "in action" are the "Oh $#&!, they're going to dump me if I don't cut my rates" forces. DAN:  As usual, you're as wrong as you are ugly, Jane.  More and more lawyers are creating budgets for matters. Some (or likely many) of these are simple, high level budgets, but they are budgets nonetheless. Five years ago - not so much. And these budgets are starting to matter more and more, even when they are only internal targets. JANE: Budgets?! Budgets!!  That's your freaking change? Lawyers finally start doing something every seventh grader learned to do in Home Economics and you're ready to throw a doo-dah parade. DAN:  I AM about to start throwing something... Also, staffing of matters is MUCH tighter. In part based on client demands, but also driven by budgets, lawyers are limiting the number of people billing on each matter.  JANE: No longer billing for the janitor's time, huh? DAN: This approach drives cost savings and drives some minimal project management. With a limited number of team members, it means resources have to be allocated more thoughtfully.JANE: No more "matter parties", where every associate in the office gets drunk and naked and bills a couple of hours to the client they pull out of a hat.DAN: Look, you smarmy little cynic, perhaps it’s not full-on project management, but it is a greater focus on managing to budgets. And that IS a definite change from the way they used to do things.JANE: You...DAN: Will you shut the heck up and let me finish!  Lastly, there is much more interest in new technologies. Prior to 2007 any technology that cut the number of hours on a matter was not very popular. Now, there is a clamor for these types of tools. Admittedly there is limited adoption, but the mere fact that opinion has swung around so hard is a sign of change.JANE: I'll tell you what's swinging around hard... The idea that this interest in new technologies is in any way related to a real change in the mindset of lawyers. The only thing driving new legal technology is the iPad. You just try selling a new time-saving project management tool that doesn't have an iPad app.DAN: Jane, you ignorant sludge monger. That is simply not true.  There is real change going on and I am seeing it at all levels of the market. Just last week I heard about a small firm (20 or so lawyers) utilizing AFAs and efficiency approaches. Granted, much of this change is a refinement of the old way of doing things.JANE: Much of this change is masking the old way of doing things.DAN: I still think the legal market needs to embrace deeper, more structural changes. However, to say lawyers are stupid and not changing is missing the real picture.JANE: Dan, PEOPLE are stupid and you've just proven it. To the extent that lawyers are people...well.DAN: Change is occurring!JANE:  Whatever.

Fear Not Beginning Sentences with And or But

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It’s not easy to learn how to write well. But often it’s what novice writers think they know about writing that stunts their development. Consider the widespread belief that it’s always wrong to split infinitives or end sentences with prepositions or begin sentences with And or But. Not one of these grammar “rules” has historical [...]Fear Not Beginning Sentences with And or But is a post from Lawyerist.com. The original content in this feed is © 2013 Lawyerist Media, LLC. This feed is provided for private use only and may not be re-published.

Why are you at a higher risk of dying if you have your operation later in the week?

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I have been on Sky News today, discussing NHS weekend death rates with Gary Walker, former Chief Executive of Lincolnshire NHS Trust. Research issued today stated that patients who have planned surgery near the end of any week or at weekends are at greater risk of dying than those operated on at the start of the week and especially on Mondays. The research, by Imperial College London, found that the risk of death within 30 days of a planned operation…

Law Firm Marketing in the Summer Heat!

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Fourth of July is just around the corner and it's time to begin planning your July newsletter communication! It's warming up and you probably have ball games, practices, and vacations to pack for. But don't miss out on this opportunity to communicate with your audience.
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